Long-Lasting
- Silicone polymers form a flexible, transfer-resistant film that locks pigment in place for hours.
- Minimal smudging, fading, or feathering (even with eating/drinking).
Instant Plumping Effect
- Optical Plump: High-shine finish reflects light to create the illusion of fuller lips.
- Sensory Plump: Lightweight volatiles (like Cyclopentasiloxane) deliver a subtle cooling sensation.
- Hydration Plump: Nourishing oils plump lips via moisture retention (not harsh irritants).
Weightless Comfort + Hydration
- Botanical oils (Meadowfoam, Jojoba, Squalane) mimic skin lipids for deep moisturization.
- Silicone blend ensures a non-drying, cushiony feel – no tightness or cracking.
High-Impact Glossy Finish
- Clear top coat adds glass-like shine, enhances plump effect, and locks in color.
- Can be reapplied throughout the day for a "fresh glaze" without clumping.
Effortless Application
- Silky, non-sticky texture glides smoothly without tugging.
- Sets to a velvety, non-tacky finish that feels luxurious.
Double-Ended Design Matters:
Pigmented End (Color + Base)
- Rich, opaque color payoff
- Delivers plumping ingredients
- Long-wear film foundation
- Nourishing oil infusion
Clear End (Top Coat)
- Intensifies shine
- Seals in pigment
- Adds hydration boost
- Refreshes gloss on-the-go
Key Benefits:
No Compromise: Unites long-wear + plump + shine – typically mutually exclusive in lip products.
Skin-Loving Oils: Meadowfoam, Jojoba, and Squalane provide skincare benefits while wearing.
Gentle Plumping: Avoids irritating ingredients like cinnamon/capsaicin.
Versatility: Wear color alone for satin finish, or add gloss for maximum impact.
In Short:
This hybrid formula delivers high-pigment color that stays put, with a juicy, plumped look, all-day comfort, and a customizable shine finish – making it ideal for those who want impact without sacrificing lip health.
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